Don’t they know it’s Friday?


Cross-cultural training for business and life in the Gulf

Handshaikh is a British training company that operates globally to provide customised business seminars, briefings and induction training for Western and other organisations wishing to improve cross-cultural communication with their Arab colleagues, clients and counterparts. We can advise on the Arab world generally and more specifically on the Gulf countries of Kuwait, Saudi Arabia, Qatar, Bahrain, the United Arab Emirates and the Sultanate of Oman.

Our programmes are aimed at both newcomers and those more familiar with the Arab world and provide the perfect opportunity to find answers to all those questions you might have not known whom to ask.

The acclaimed book ’Don’t They Know It’s Friday?’ by Jeremy Williams OBE, MD of Handshaikh, has for two decades, been regarded by many as the definitive guide to business culture and etiquette in the Gulf. It is now in its third edition. A copy of the book is offered as part of our package for live training events.

You can buy this book from : -